Marketing Director
1 day ago
About Suvie
Suvie is a fast-growing food tech startup that revolutionizes home cooking with its luxury appliances and premium meal kits. As our Talent and Social Media Project Manager, you'll play a crucial role in driving growth by leading acquisition and retention marketing efforts across data, customer insights, social media, email, SMS, and more.
Key Responsibilities
- Campaign Management
- Develop and implement strategic marketing initiatives in collaboration with the leadership team.
- Manage the full lifecycle of marketing campaigns for meal and appliance segments, from ideation to delivery.
- Create and maintain a content calendar across influencers, email, SMS, and ad creatives, ensuring timely and effective content distribution.
- Analyze marketing reports to assess campaign performance, draw actionable insights, and refine future content strategies.
- Nurture a network of content creators, editors, journalists, photographers, and other creative professionals.
- Manage influencer partnerships, from sourcing and outreach to contract negotiation, creative brief writing, and content review.
- Coordinate logistics for product shipping to influencers and oversee content creation to ensure alignment with brand guidelines.
- Review and approve influencer content for posting, ensuring all deliverables are met.
- Take on additional projects, tasks, and opportunities to drive business success and earn opportunities for growth and broader involvement in the marketing department.
Requirements
- A minimum of 2-5 years of experience in consumer marketing at a DTC company in the meal or electronics space.
- Familiarity with marketing tools such as Facebook Ad Manager, Klaviyo, Google Analytics.
- Strong project management skills with the ability to juggle multiple projects and stakeholders in a fast-paced environment.
What We Offer
- A competitive salary range of $120,000 - $180,000 per year, depending on experience.
- A semi-remote work arrangement with access to our Cambridge, MA office.
- A comprehensive benefits package, including paid vacation time and equity.
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