Senior Marketing Manager

Wizz Air is a leading European low-cost airline. Our mission is to provide affordable and reliable air travel to everyone, everywhere, while minimizing our environmental impact. We are proud to foster a diverse and inclusive team of over 8,000 employees from more than 110 nationalities, who share our values of inclusivity, positivity, dedication, integrity, and sustainability.

As a rapidly expanding airline, we offer exciting career opportunities across a range of functions, from flight operations to engineering, customer experience, finance, and more. We provide extensive training and development opportunities to help our employees grow and succeed in their roles. Joining Wizz Air means joining a team that is passionate about aviation, dedicated to excellence, and committed to making air travel accessible and sustainable for all. If you are looking for a challenging and rewarding career in the aviation industry, we welcome you to explore our job opportunities and become a part of our success story.

Senior Marketing Manager
Based in Budapest

Purpose of the role
The role's primary responsibility is to exploit to the maximum marketing and sales tools in order to support revenue generation across the network. The person is also responsible for the development of the Wizz Air brand that differentiates and adds value by ensuring consistent, efficient and effective communication to the customers through all channels.

Responsibilities
Brand management

• Defining Wizz Air's brand strategy in line with the company vision and mission and translating this into brand guidelines to be applied across the organization, marketing materials, sales and distribution channels and customer journey
• Taking initiative and supervising implementation of brand delivery in all the customer touch points from booking, through airport and on board services to post flight customer service

Marketing

• Developing the marketing strategy and budget for existing and new markets on the entire Wizz Air network, ensuring the proper planning for the financial year
• Overseeing the execution of marketing campaigns and price promotions developed jointly with revenue management
• Responsible for Social Media strategy and execution
• Managing all sponsorship events across the Wizz Air network
• Managing media agencies across the network
• Managing creative agencies across the network
• Ensure that local campaigns and promotions are optimized for local markets
• Ensure that local partners such as airports and tourism offices are engaged on a continuous basis and that external marketing funding is acquired and utilized

General

• Leading, inspiring and energizing the marketing team
• Allocating tasks to marketing managers to create an efficient and effective team
• Cooperating on a weekly basis with the rest of the commercial teams to understand market strengths and weaknesses and quickly develop action plans to address them
• Controlling all costs associated with marketing and brand development
• Developing a world class marketing department

Experience

• 5-7+ years of work experience with at least 4 years in marketing and communications, ideally in relation to a customer-focused, fast-paced, high profile and heavily-regulated industry; experience of the aviation industry beneficial but not essential
• Minimum 3 years of fully fledged marketing experience in similar roles, with special attention to strategy, brand management and communication

Hard Skills

• Proficiency in MS Office
• Commercial minded. Digitally savy, uses data for decision making and can build a creative platform to communicate Wizz Air's brand and product in a digital world

Education
Bachelor's or Master's degree

Language
Fluent in English (both written and spoken)

Skills And Competencies

• Experience of managing complex projects and aligning large organizations successfully
• Ability to work well under pressure ensuring tasks are prioritized and goals are met, has stamina
• Strong analytical and problem solving skills
• Result-oriented, persistent, dependable and consistent
• Proactive, willing to take initiative and shoulder responsibility
• Shows innovation, creativity and good lateral thinking
• Inspires confidence and motivates others through example
• Superlative overall communication, interpersonal and organizational skills
• Good presentation and communication skills, ability to represent the company to a wide range of audiences, often at the highest level
• Experience in managing international teams and multi-country operations
• Willingness to travel across Europe

When applying, please only provide valid information regarding your educational background and certificates, as the original documents will be requested during the hiring process.

We look forward to meeting you and learning more about your skills and experience. Join the Wizz Air team and discover the world of opportunities.