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Brand and Customer Manager Vaccines
4 months ago
Job Description
An exciting opportunity has arisen for a talented Vaccines Brand and Customer Manager.
Being part of the Hungarian Vaccines Team, will report directly to the Business Unit Director, and be responsible for developing customer segmentation, strategies and plans relevant to the Brands (HPV and pediatric vaccines) representing country customer and brand needs on internal taskforces.
Through a focus on customers and on implementation, maximize sales for the Brand in the country.
Main role and responsibilities:
- Brand Strategy Development
- Lead the communication and content strategy for HCPs and HCCs
- Collection of Customer needs, segmentation and drivers/barriers
- Development of local segmentation and determine segmentation strategy based on input from all groups interacting with customers.
- Forecasting/Planning of sales and investments
- Collaborate and work with cross functional team in Agile methodology
Implementation:
- Implement Marketing Strategy and multichannel branded programs
- Content creation/adaptation and management though multiple platforms/timings
- Participate in Field Visits and Regional Sales rep meetings
- Performance metrics tracking of marketing campaigns for HCPs & HCCs
- Leveraging the market insights to course correct and adjust long term product strategy
- Efficiently use data to take informed business decisions
HCP Education:
- Develop Scientific Leaders plans and interact with Scientific Leaders
- Attend Scientific Congresses with Scientific Leaders
- Develop local speakers and organization of local speaker engagements
Education & skills:
- University degree in Pharmaceutical Sciences or other related Health Diploma or University degree in Management
- Minimum of (2) years in Pharmaceutical or Biotech industry.
- Marketing and Vaccine Experience
- English - very strong communication skills
Preferred:
- Vaccines experience
- Marketing and/or pharmaceutical knowledge
- Promotion experience including, co-creating innovative solutions to meet customer needs and developing Brand plans to support Business Objectives
- Experience in or working with sales organizations
- Strong understanding of foundational marketing strategy
- Strategic thinking and analytical; project management and collaboration skills
- Demonstrates high degree of integrity and ethics
- Strong communication and presentation skills
- Innovative thinking & habit of continuous studying
Current Employees apply HERE
Current Contingent Workers apply HERE
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Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
RegularRelocation:
No relocationVISA Sponsorship:
NoTravel Requirements:
25%Flexible Work Arrangements:
HybridShift:
Not IndicatedValid Driving License:
YesHazardous Material(s):
n/aJob Posting End Date:
08/19/2024*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Job Posting End Date:08/19/2024
A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Requisition ID:R304543