Brand manager

1 week ago


Budapest, Hungary Goodwill Pharma Nyrt. Full time
Csatlakozz a magyarországi gyógyszeripar egyik meghatározó kereskedelmi szereplőjéhez, a Goodwill Pharma Nyrt-hez   
Ha jártas vagy márka stratégia és marketing tervek kidolgozásában, reklám és promóciós kampányok irányításában, mindemellett rendelkezel marketing vagy gazdasági végzettséggel és angol nyelvtudással, akkor gyere, és csatlakozz budapesti csapatunkhoz. ,
  • márka stratégia és éves marketing tervek kidolgozásában aktív részvétel, 
  • piackutatás, folyamatos versenytárs és fogyasztói szokások elemzése, 
  • új termékbevezetés előkészítése (pozícionálás, célcsoport meghatározás), 
  • márka kommunikáció kialakítása (üzenetek, szlogenek, kreatív anyagok tervezése, jóváhagyása), 
  • reklám és promóciós kampányok irányítása (offline, online, orvos- és patika szakmai anyagok) 
  • agilis project management, 
  • együttműködés ügynökségekkel, kreatív partnerekkel, belső osztályokkal, 
  • márka image és pozícionálás következetes fenntartása minden csatornán, 
  • szoros együttműködés az orvosi marketing csapattal, 
  • márka költségvetés tervezés és kontrollálás, 
  • szoros együttműködés az értékesítési csapattal, promóciós eszközök, anyagok biztosítása, 
  • rendezvények, konferenciák, kiállítások szervezésében való részvétel, 
  • partnerkapcsolatok ápolása (gyógyszerészek, egészségügyi szakemberek)
,
  • marketing, gazdasági vagy gyógyszerészeti diploma, 
  • 3-5 éves marketing / brand management tapasztalat, 
  • elemzői készség, stratégiai gondolkodás, 
  • erős kommunikációs és prezentációs képességek, 
  • angol nyelvtudás, 
  • rugalmasság, proaktivitás,  
  • project menedzsment, agilitás, 
  • személyes jelenlét Szegeden (Szegedre utazás, havi 2-4 nap) 
  • B kategóriás jogosítvány 
,
  • gyógyszeripari tapasztalat, 
  • étrend kiegészítőkkel kapcsolatos marketing feladatokban szerzett tapasztalat 
,
  • Versenyképes fizetés 
  • Mivel csapatunk évről évre növekszik, így fejlődési, akár előrelépési lehetőségre is számíthatsz 
  • Nálunk biztonságban érezheted magad, hiszen egy stabil, folyamatosan növekvő vállalati háttérrel rendelkezünk 
  • Ahogy a termékeink, úgy csapatunk folyamatos fejlődésében is hiszünk, így kollégáinkat tréningekkel, online kurzusokkal is fejlesztjük 
  • Dinamikus, támogató csapatban dolgozunk, melyet céges rendezvényekkel, csapatépítő programokkal támogatunk 

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