Brand Manager

3 days ago

Budapest, Budapest, Hungary Szallas Group Full time 900,000 - 1,200,000 per year

Job Title:
Brand Marketing Manager

Location: Budapest, Hungary

Company: Szallas Group

Position Type: Full-time

About Szallas Group

As a group of leading digital travel products from Hungary, the Czech Republic, Romania and Poland, Szallas Group is a multi-product travel platform in the Central and Eastern European region. Following a "local-to-local" strategy, the group is the market leader in the technology- and customer-driven Central and Eastern European online travel agency market with its 11 online travel products, more than 80,000 bookable accommodation partners, and a team of more than 500 people, being part of Wirtualna Polska's travel portfolio since late 2022.

About the Role

We are looking for an experienced and hands on
Brand Marketing Manager

to join our Team, who is responsible for developing and executing the long-term brand marketing strategy/plan supporting the head of marketing and communication for 

. Ensuring that the brand maintains a strong, consistent, and relevant market position both in Hungary and across the international landscape. 

Key Responsibilities

  • Develop and execute the annual brand plan/strategy in line with business goals and group direction
  • Strengthen brand awareness and visibility in Hungary through creative, data-driven campaigns
  • Ensure consistent brand communication across all channels – from campaigns to social media, PR, and B2B
  • Analyze market trends, customer insights, and competitor activity to refine messaging and campaign strategy
  • Manage the local brand team (PR, social media, content, B2B) and collaborate with agencies and regional brand leads
  • Oversee the local marketing budget and ensure efficient, impactful use of resources

Requirements

  • 5+ years of experience in digital brand or marketing management
  • Strong strategic thinking, creativity, and analytical mindset
  • Proven experience in campaign development and brand communication
  • Excellent English skills; experience in an international environment is a plus

What we offer

  • A collaborative and supportive work environment within a leading travel tech company
  • Competitive salary and benefits package
  • Private medical care, fruit days, training and events
  • Home office opportunity
  • Day off on your birthday
  • Opportunities for professional growth and development
  • Work in a modern office in BUD - the package includes delicious coffee

Bring your passion and skills to our team—
apply today and start shaping the future with us

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