Senior Marketing Manager, Hematology

4 weeks ago

Budapest, Hungary Bristol Myers Squibb Full time

Working with Us
Challenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.

Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.

The Role

 

We are now recruiting a Senior Marketing Manager, Hematology & Immunology, who will elaborate and implement the optimal marketing strategy for the respective brand/indication of Bristol-Myers Squibb.

 

Key Responsibilities and Major Duties

 

  • Develops and communicates a compelling vision for the marketing of his/her product portfolio that is aligned with the overall business strategy.

  • Prepares and creates strategy included in Brand Plan and drives its implementation and execution of it in each cycle.

  • Takes a leadership position in dedicated indications and within the collaboration team (Market Access, Sales , Medical, Regulatory, and Legal) regarding the sharing of ideas and offering options to brand teams and customers.

  • Establishes strong and sustainable collaboration with business partners & customer segment.

  • Maintains collaboration with key opinion leaders within the selected brand.

  • Identifies and focuses on business priorities and opportunities. Identifies resources to assure superior execution of the details required to achieve the final results.

  • Focuses on customer needs, analyzes market trends, understands how they affect the current and future business, and responds proactively to secure long-term business performance.

  • Develops a systematic approach to monitor measure and track the marketing projects and coordinate closely with finance.

  • Prepares tactics, material, messages for brand.

  • Monitors, controls, and reports A&P spend and costs optimization on monthly basis. 

  • Prepares detailed description of KAMs objectives for brands during each detailing cycle.

  • Organizes regular trainings and updates for KAMs.

  • Acts in full compliance with all BMS policies and procedures as well as external regulations.

 

Competences Desired/Mindset & behavior:

 

  • Preferable marketing or science degree.

  • Minimum 5 years of experience in pharma marketing in senior marketing positions (e.g.: Brand manager, Product manager) especially in  specialty care related fields. Additional experience in sales would be an asset.

  • Experience in working directly with customers including negotiation activities and KOL Management

  • Experience of developing and implementing a commercial plan; i.e. territory plan, marketing plan, market analysis

  • Experience of communicating to lots of different audiences in various formats, i.e. formal presentations, chairing meetings, written communications.

  • Ability to create good network and relationship with internal & external partners based on experience.

  • Experience of interpreting data from many varied sources for use in decision-making and planning.

  • Ability to learn and comprehend dedicated therapeutic area.

  • Excellent English.

 

What’s important to us

 

Employees are expected to display the BMS Values, which move us toward our mission to discover, develop and deliver innovative medicines that help patients prevail over serious diseases:

Passion: Our dedication to learning and excellence helps us to deliver exceptional results.

Innovation: We pursue disruptive and bold solutions for patients.

Urgency: We move together with speed and quality because patients are waiting.

Accountability: We all own BMS’ success and strive to be transparent and deliver on our commitments.

Integrity: We demonstrate ethics, integrity, and quality in everything we do for patients, customers, and colleagues.

Inclusion: We embrace diversity and foster an environment where we can all work together at our full potential.

We have a passion for tackling the toughest diseases, which inspires innovation and speed in our daily work and a sense of accountability to the patients we serve.

#LI-ONSITE

If you come across a role that intrigues you but doesn’t perfectly line up with your resume, we encourage you to apply anyway. You could be one step away from work that will transform your life and career.

Uniquely Interesting Work, Life-changing Careers
With a single vision as inspiring as “Transforming patients’ lives through science™ ”, every BMS employee plays an integral role in work that goes far beyond ordinary. Each of us is empowered to apply our individual talents and unique perspectives in an inclusive culture, promoting diversity in clinical trials, while our shared values of passion, innovation, urgency, accountability, inclusion and integrity bring out the highest potential of each of our colleagues.

On-site Protocol
Physical presence at the BMS worksite or physical presence in the field is a necessary job function of this role, which the Company deems critical to collaboration, innovation, productivity, employee well-being and engagement, and it enhances the Company culture.

BMS is dedicated to ensuring that people with disabilities can excel through a transparent recruitment process, reasonable workplace accommodations/adjustments and ongoing support in their roles. Applicants can request a reasonable workplace accommodation/adjustment prior to accepting a job offer. If you require reasonable accommodations/adjustments in completing this application, or in any part of the recruitment process, direct your inquiries to adastaffingsupport@bms.com. Visit careers.bms.com/eeo-accessibility to access our complete Equal Employment Opportunity statement.

BMS cares about your well-being and the well-being of our staff, customers, patients, and communities. As a result, the Company strongly recommends that all employees be fully vaccinated for Covid-19 and keep up to date with Covid-19 boosters.

BMS will consider for employment qualified applicants with arrest and conviction records, pursuant to applicable laws in your area.

Any data processed in connection with role applications will be treated in accordance with applicable data privacy policies and regulations.

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